A feasibility analysis (or feasibility study) is a structured assessment of whether a proposed project is viable — technically, financially, and operationally — before committing significant resources. It answers a fundamental question: "Should we do this project?"
This analysis typically happens during the pre-project or initiation phase, before the project charter is finalized. Its output directly feeds the business case and the go/no-go decision.
The Five Dimensions of Feasibility
A thorough feasibility study evaluates the project across multiple dimensions, commonly remembered as TELOS:
Financial Analysis Tools
Economic feasibility is usually the most scrutinized dimension. Common financial tools used in the analysis:
| Tool | What It Measures | How to Use |
|---|---|---|
| Cost-Benefit Analysis (CBA) | Total costs vs. total benefits over the project's life | If benefits > costs, the project is economically justified |
| Return on Investment (ROI) | Percentage return relative to the investment | ROI = (Net Benefit / Cost) × 100%. Higher is better |
| Net Present Value (NPV) | Today's value of future cash flows minus the investment | NPV > 0 means the project adds value. Accounts for time value of money |
| Payback Period | How long until the investment is recovered | Shorter payback = lower risk. Simple but ignores cash flows after payback |
| Internal Rate of Return (IRR) | The discount rate at which NPV equals zero | If IRR > required rate of return, the project is worthwhile |
How to Conduct a Feasibility Study
Feasibility Study vs. Business Case
These are related but distinct documents:
- The feasibility study asks: "Can we do this? Should we?" — it evaluates options and viability.
- The business case asks: "Here's why we should invest" — it justifies the selected option to decision-makers.
The feasibility study feeds into the business case. If the study says "not feasible," no business case is written. If it says "feasible," the business case uses the study's financial analysis, risk assessment, and recommendation as its foundation.
Common Mistakes
- Confirmation bias: Conducting the study to justify a decision that's already been made. If the conclusion is predetermined, the study is theater, not analysis.
- Ignoring operational feasibility: A technically brilliant solution that users refuse to adopt is still a failure.
- Underestimating costs: Optimistic cost estimates are the most common error. Include contingency reserves and consider total cost of ownership, not just development costs.
- Skipping alternatives: Evaluating only one option isn't a study — it's a sales pitch. Always compare against doing nothing and at least one other approach.
- Not revisiting: Feasibility can change as the project progresses and more information emerges. In long projects, revisit the analysis at major stage gates.